Placing your logo on a uniform is more than just a detail—it’s a key part of your brand identity. A well-positioned logo looks professional, promotes your business, and boosts team morale. This guide will walk you through the best placement options for different types of workwear.
Standard & Effective Logo Placement Options
Here are the most common and professional locations for your logo, depending on the garment.
1. The Left Chest (Most Common)
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Best for: Dress shirts, polo shirts, jackets, and coveralls.
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Why it works: This is the classic, professional standard. It’s subtle, easily visible during handshakes and conversations, and feels natural since it sits over the heart. It’s the go-to choice for a polished look.
2. The Center Chest
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Best for: T-shirts, hoodies, and sweatshirts.
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Why it works: This placement offers a larger, more prominent canvas for your logo. It’s highly visible and works perfectly for more casual uniforms or when you want to make a bolder brand statement.

work jackets
3. The Sleeve
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Best for: Jackets, long-sleeve shirts, and polo shirts.
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Why it works: A logo on the sleeve (usually the upper left or right arm) creates a modern and stylish look. It’s a great secondary placement to use in addition to a chest logo for a more comprehensive branding effect.
4. The Back (Shoulder or Neck Area)
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Why it works: This is ideal for maximum visibility from a distance. It’s perfect for staff who often have their backs to customers or the public, such as warehouse workers, delivery personnel, or event crews. You can place a larger version of your logo or your full company name here.

5. The Back (Full Center)
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Best for: T-shirts and safety jackets.
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Why it works: This is the most prominent placement of all. Use it for large designs, full company names, or when high visibility is the top priority.
Quick Tips for a Professional Result
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Consider Size: A left chest logo is typically 3-4 inches wide. A back logo can be much larger, around 8-12 inches wide. Ensure it’s proportional to the garment.
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Keep it Clean: Avoid cluttering the garment. Often, one or two well-placed logos are more effective than several small ones.
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Think About Your Team: Ensure the logo placement doesn’t interfere with pockets, zippers, or the employee’s range of motion.
Your Partner for Professional Custom Workwear
Once you’ve decided on the perfect logo placement, you need a reliable partner to bring your branded uniforms to life.
About Shijiazhuang Haiyuan Labor Supplies Co., Ltd.
We are a professional manufacturer and supplier of high-quality workwear and safety products. For years, we have helped businesses create uniforms that are durable, safe, and professionally represent their brand.
What We Can Provide:
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A Wide Range of Workwear: We produce everything from durable work shirts and polo shirts to T-shirts, safety jackets, and coveralls.
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Full Customization Services: We don’t just sell blank garments. We offer complete embroidery and printing services to accurately place your logo exactly where you need it.
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Expert Guidance: Our team can advise you on the best logo placement, garment styles, and fabrics to meet your specific industry needs and budget.
Let us help you create uniforms that your team will be proud to wear.
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Can’t find what you’re looking for? Feel free to contact us. We’re here to help 24/7.



