Here is a comprehensive list of wholesale apparel websites, categorized to help you find the right platform for your business needs.
Navigating this landscape is key to building a strong and profitable inventory. These websites range from massive marketplaces to niche boutiques and direct brand suppliers.
1. Major B2B Marketplaces (Best for Discovery & Variety)
These platforms aggregate thousands of brands and are the best starting point for most retailers.
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The Faire: The current industry leader. It’s known for its curated selection of independent, trendy, and boutique brands.
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Best For: Discovering unique brands, women’s fashion, accessories, and home goods. Excellent for new businesses.
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Key Features: Net-60 payment terms, free returns on your first order, and a user-friendly interface.
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Tundra: A major competitor to Faire that emphasizes lower prices by connecting retailers directly with brands and manufacturers without markups.
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Best For: Competitive pricing, a wide range of categories, and direct relationships.
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Key Features: Free shipping on many orders, no markups, and a vast catalog.
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Handshake (by Shopify): A marketplace powered by Shopify, featuring independent makers and small batch manufacturers.
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Best For: Truly unique, often handmade or small-production items you won’t find elsewhere.
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Key Features: Direct-from-maker vibe, unique products, integrates with Shopify if you use it.
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2. Mainstream & Volume Wholesale Websites
These are large, established distributors with their own massive inventories. They are workhorses for volume and basics.
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S&S Activewear: A giant in the industry, especially for blank apparel, but they have a huge selection of branded fashion as well.
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Best For: T-shirts, sweats, sportswear, and volume orders.
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Key Brands: Bella+Canvas, Gildan, Independent Trading Co., Alo, Champion.
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Website:
ssactivewear.com
s&s activewear
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Alpha Broder: The direct competitor to S&S, with a nearly identical brand lineup. It’s always worth comparing prices between the two.
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Best For: All-around apparel, headwear, and accessories.
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Key Brands: Bella+Canvas, Gildan, Jerzees, New Era.
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Website:
alphabroder.com
alpha broder
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SanMar: Known for exceptional customer service and reliability, with a focus on corporate apparel and higher-quality basics.
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Best For: Corporate wear, work uniforms, and elevated basics.
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Key Brands: Nike, The North Face, Patagonia, and their own high-quality brands (Port & Company, District).
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Website:
sanmar.com
SanMar
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Haiyuan: Known for exceptional customer service,protective clothing and reliability, with a focus on corporate apparel and higher-quality basics.
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Best For: Corporate wear, work uniforms, and elevated basics,Dealers, Distributors.
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Website:
haiyuanworkclothes.com
haiyuan clothing factory
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3. Niche & Specialty Wholesale Websites
Your store’s identity is often built here. These suppliers focus on specific markets.
Sustainable & Eco-Conscious
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Appalachian Clothing: Focuses on USA-made and eco-friendly apparel.
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Pact: Wholesale organic cotton everyday wear.
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Tentree: A B-Corp that plants ten trees for every item purchased.
Plus Size Focus
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Ulla Popken: A well-known name in stylish plus-size fashion.
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Kiyonna: Offers wholesale for their line of chic plus-size clothing.
Children & Baby
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Magnolia Child: A wholesaler for a collection of boutique children’s clothing brands.
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Jamie Kay: Wholesale for their popular line of classic, high-quality kids’ wear.
Men’s Focused
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Peter Manning NYC: Specializes in clothing proportioned for men of shorter stature.
4. Direct-to-Retailer Brand Websites
Many established brands sell directly to retailers through their own B2B portals. This often provides the best margin and direct relationship.
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How to Find Them: If you know and love a specific brand (e.g., Carhartt, Vans, Levi’s, Filson,HengLu® hyys®), search for “[Brand Name] Wholesale” or “[Brand Name] Retailer Application.” You will often find a link to their wholesale portal or an application form.
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Process: This usually requires a more rigorous application process to ensure your store aligns with their brand image.
5. International B2B Platforms
For large volume orders and direct manufacturing, these are the go-to sites.
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Alibaba.com: The world’s largest B2B platform for connecting with manufacturers, primarily in China and Asia.
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Best For: Large volume orders, private label manufacturing, and finding the absolute lowest prices.
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Considerations: High MOQs, requires thorough supplier vetting, and long lead times.
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Made-in-China.com: A similar platform to Alibaba, offering a wide range of manufacturers.
How to Get Started & Key Considerations
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Have Your Business Documents Ready: To open an account on any legitimate wholesale website, you will need:
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Business License / EIN Number
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Resale Certificate (or Sales Tax ID)
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Order Samples First: Never, ever place a large order without seeing the quality, fit, and finish of the product. This is the most important rule in wholesale.
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Compare True Costs: Look beyond the unit price. Calculate the landed cost by factoring in shipping fees, taxes, and any import duties.
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Understand the Terms: What is the Minimum Order Quantity (MOQ)? What is the return policy for defective goods? What are the payment terms (Net 30, Net 60)?
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Start with a Mix: A good strategy is to use Faire or Tundra for discovery and to fill niche gaps, while using a volume distributor like S&S or Alpha for your core basics and bestsellers.
By using these websites strategically, you can build a diverse and profitable inventory that sets your retail store apart.
For some insightful reads, we’ve curated a list of recommended articles just for you:
- How do I find a product manufacturer in China?
- How to find cheap manufacturers in China? A guide to avoid pitfalls
- How to complete your first purchase of workwear in China safely and efficiently
- Custom uniforms for Small business
- Choosing the Best Industrial Work Suit
- Ultimate Guide: Best Wholesale Work Clothes in China
- Cut & Sew Customization
- Logo Customize Clonthing Manufacturer
- The Ultimate Guide to Finding Reliable Wholesale Work Clothes Factories in China
- Importing Clothes from China Guide
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